Browsing Documentos CIUP by Subject "Medios de comunicación de masas--Perú"
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Would a hypothetical merger between Peru’s two largest newspaper conglomerates have been cleared? A two-sided multi-media analysis (Universidad del Pacífico. Centro de Investigación, 2018-03)This study uses an original data set on the Peruvian media sectors to analyze the effect that the association between the two largest newspaper conglomerates would have on the content and advertising markets. This case is ...Acceso abierto